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Category archive: Inbound Marketing

5 Common Mistakes in Medical Marketing

5 Common Mistakes in Medical Marketing

You don’t want to be the doctor with bench headshots and billboards, do you? These help for exposure purposes and as conversation starters, but modern techniques for medical marketing extend beyond traditional outlets and directly to patients. Most likely, you already understand that having a website, social media presence, and directory listings are helpful for…

Top Story-Driven Marketing Tips for Doctors

Top Story-Driven Marketing Tips for Doctors

In the grand scope of time, Internet marketing has existed for only a blink of the eye. However, like the epics and myths passed down through generations for millennia, stories are one of the most surviving and noticeable aspects of a culture. The same holds true for online marketers and businesses hoping to get their…

Why Business Owners are Primed for Wealth and Success

Why Business Owners are Primed for Wealth and Success

There are endless blog entries, white papers, and articles devoted to the tactics and techniques that generate wealth and success—but all the tips and hints in the world will amount to very little if they are not accompanied by the proper mindset. Indeed, this may be the thing that most clearly separates the upper echelon…

LinkedIn Marketing Strategy: 6 Tips for Savvy Business Owners

LinkedIn Marketing Strategy

Social media lay people may regard LinkedIn as, primarily, a venue for networking and for career advancement—but smart business owners know better. They know that LinkedIn is nothing less than a critical tool for brand enhancement and lead generation. Indeed, when used properly, LinkedIn can actually be used to drive traffic to a company website…

Increase Website Traffic in 5+1 Simple Steps

increase website traffic

A good website functions as an around-the-clock sales representative, always there to showcase your products and services to leads and potential clients. No matter how great your website is, however—no matter how sleek the design, no matter how compelling the content—it matters very little if your website goes unseen. That’s why it is so pivotal…

7 KILLER Tips to Increase Sales in Restaurants

7 KILLER Tips to Increase Sales in Restaurants

How is possible for restaurateurs to increase their sales, in this digital age? Here’s a clue: Research suggests that, prior to dining out, an astonishing 89 percent of all consumers will head to the Internet to do some research—using Google or Bing to locate restaurant websites, reviews, and online menus. To increase sales in restaurants,…

How to Increase Sales with Marketing: 5 Surefire Strategies

How to Increase Sales with Marketing: 5 Surefire Strategies

Online marketing is great for boosting brand awareness and for helping a company to maintain visibility—but what many business owners want to know is this: Can online marketing actually have a direct, positive impact on sales? For those wondering how to increase sales with marketing, there is no magic formula, no secret blueprint, and no…

5 Easy Ways to Increase Website Traffic

increase website traffic

For as long as there has been online commerce, business owners have sought ways to increase website traffic—believing, and rightfully so, that more traffic will mean more conversions. When it comes to the down-and-dirty work of website optimization, however, many business owners have a hard time determining the best ways to move forward. With that…

Corporate Video Production Can Have Huge Effect On Your Search Rankings

corporate video production free facebook ads rankings

Corporate Video Production Is The Way To Go! Do you have more than 900 million competition in Google? Even if it’s so great: video marketing is powerful! Look at this image. I’m not logged in, this is genuine Google search results. #1 is Facebook #2 is us. We beat HUGE corporations in this game! We…

How to Use LinkedIn for Inbound Marketing

inbound marketing

The basic concept behind inbound marketing is that educational content rules the day—that as a business owner, you can attract leads and draw customers to your business simply by sharing your expertise with them. So says a recent article from Business 2 Community, which shrewdly points out that, in many ways, social networking is tailor-made…

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