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Author archive: Zsolt Bicskey

Top 4 Online Marketing Tips for Doctors

Top 4 Online Marketing Tips for Doctors

Since civilization began, patients have relied on medicine men, shamans, healers, and priests to cure ailments and balance humors. Over time, the need for doctors has only increased as technology and innovation have met the surge in population and demand. But what makes a doctor’s office stand out from another? Aren’t they all certified, well-to-do…

In-Depth Medical Marketing for Local Practices

In-Depth Medical Marketing for Local Practices

What’s on the Internet is, in the eyes of the consumer, what is real. Businesses have had to adapt as the Web matured and became a one stop source for information — the healthcare industry is no exception. Medical media marketing bends to trending shifts all of the time, but the current style actively reinforces…

Top Story-Driven Marketing Tips for Doctors

Top Story-Driven Marketing Tips for Doctors

In the grand scope of time, Internet marketing has existed for only a blink of the eye. However, like the epics and myths passed down through generations for millennia, stories are one of the most surviving and noticeable aspects of a culture. The same holds true for online marketers and businesses hoping to get their…

Mobile Marketing Trends That Matter

Mobile Marketing Trends That Matter

Smartphone usage accounts for one-third of every minute on the Internet, a statistic that is driving a new wave of mobile marketing trends. A recent Mobile Share Report tapped into more than 6,000 different brands and analyzed 5 billion — yes, billion — webpages in order to quantify mobile performance over desktop counterparts. Businesses are…

App Marketing Dos and Don’ts: How to Make Your App Stand Out

App Marketing Dos and Don’ts: How to Make Your App Stand Out

Is it really worth the time and investment required for your company to engage in app marketing? Frankly, that depends on how serious you are about getting app marketing right. The world of app marketing is savage and competitive, with more and more companies rolling out new apps—many of which are frankly indistinguishable from one…

Maximizing Exposure with Top Mobile App Marketing Tips

Maximizing Exposure with Top Mobile App Marketing Tips

Marketing mobile and tablet apps is no different than marketing anything else, except in this case there is not a physical product. The app marketplace is a booming multibillion dollar industry spread across Android, Apple, and Microsoft alone. But for a smalltime developer with an app in the making, how in the digital world are…

How to Market Your Mobile App with Creative “Apptimization”

how to market your mobile app

There are many loners out there in our app-friendly world where homegrown mobile and tablet brands have already become native to users’ handheld interfaces.  App revenue, according to an ABI Research project, is predicted to boost up from $8.5 billion in 2011 to $46 billion in 2016, leaving a lot of wiggle room for companies…

New-Age Convergences in Mobile App Marketing Trends

Mobile App Marketing Trends

With worldwide market potential, smartphones in commercial settings are booming like never before. When one out of every two U.S. adults has Internet access in their pockets, it’s crucial for companies to catch onto mobile app marketing trends to tap into the wireless consumer base. But between apps, ads, and E-wallet transactions, where should a…

Video App Use in Mobile Marketing: Complete Guide to Instagram & Vine

Video App Use in Mobile Marketing

If the marketing world has seen any one, overwhelming trend in 2013, surely it is video app use in mobile marketing. The trend began in earnest when Twitter unveiled its much buzzed-about Vine app, allowing marketers to produce endless loops of six-second videos. The heat was then cranked up to another level when Instagram entered…

Software Marketing Strategy: 6 Quick Tips

Software Marketing Strategy

What’s your software marketing strategy? If yours is a company that designs and sells software, this is obviously an important issue to address, and one that is, at times, needlessly complicated. At the end of the day, a good software marketing strategy will probably resemble the marketing strategy for most any other product. Certainly, the…

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